Search Engine Optimization - It's All About Quality Links!

Search Engine Optimization is a very difficult field to get down the path mostly because
search engine optimization is constantly changing. There are many different factors to
SEO but the general consensus amongst all of the professionals in this field is that SEO
is affected most by off page optimization features.

These include features like link building campaigns. If you are unable to get a lot of
links pointing at your website then ultimately any efforts that you make to optimize are
going to fail. The vast majority of your SEO campaign to properly SEO your website should
be in creating a number of quality and relevant links pointing towards it.

However, not just any links are good for SEO purposes and indeed the opposite is true;
some links can actually hurt your rankings and even worse get your site permanently banned
from the search engines because of its ability to cast a black light on all of your
SEO operations.

If you are linked to a link farm (a website that is nothing but links) then Google
will find this out and penalize or even ban your website.

So more important to the quantity of links (although this is still important) it is more
important to get relevant links that determines your success within this field.

In order to get quality links you need to do things like adding your website to relevant
directories and also things like writing articles, submitting them to different locations
and including a link to your website at the bottom of each of your articles.

These will serve to build up quality one-way links to your website and ultimately this is
going to be the most precious kind of linking for your SEO needs.