Monday, May 21, 2007

Web Site Promotion Guide

You need serious web site promotion to make your internet
business successful. There are thousands of new web sites
popping up every day. Most of these web sites do not
generate any substantial profits. The reason for this is
that it is becoming fiercely competitive promoting your web
site. What use to work before is not nearly as effective as
it was before. A lot of the so called internet gurus did
their list building in the early days of internet marketing
when you could still get ppc adverts really cheap. All they
had to do was create ppc adverts and send them to their
squeeze pages. These days with the astronomical prices of
ppc marketing and the frequent changes in search engine
algorithms it is becoming more difficult to get highly
targeted traffic.

I am going to go through some of the main ways to do web
site promotion to help you get started quickly. Submit your
web site to all the main directories in your niche.
Optimize your web site for search engines. This includes
finding long term reciprocal link partners and targeting
your content to specific keywords. Post on forums in your
niche market regularly including your signature. Write
articles consistently and submit them to the top article
directories.

Setup a ppc campaign on all the ppc search engines.
Advertise in ezines related to your specific niche. Run
banner adverts on web sites related to your niche. Also
include your web site with your unique selling proposition
in your email signature and use this in all emails that you
send.

You need to make some serious nose in your specific niche
to be successful with your internet business. You will find
that web site promotion can be a challenging task. However
if you get the free methods of traffic generation right you
will drive thousands of visitors to your web site. This
will happen automatically if you setup your long term
traffic strategy correctly.

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