Tuesday, June 05, 2007

Advanced Ways to Search Engine Optimization

Fast search engine optimization is not rocket science, but nor is it a matter of just repeating a keyword phrase over and over. There is a balance to be maintained, and here are some tips to help you.

Be Clear


Although this sounds like a no-brainer, lots of people think flowery language and esoteric terms makes them seem smarter. Your job as a fast search engine optimization writer is not to seem smart but to get results. Use plain language to reach the greatest number of people.

Know Your Audience


If your audience is kindergarten teachers, then speak to their specific needs. You can easily get targeted keyword phrases into a paragraph. For instance, if you're marketing no-stain markers, your keyword phrase might be high quality no-stain markers and you can easily get one phrase in for every 100 words.

Know Your Percentage


You should use no more than 2% keyword phrase content. Any more than that and the search engines get a sort of indigestion and start burping you out of the top results. Stick to a reasonable percentage and stay respectable.

Write Articles


You should be establishing yourself as an expert. Make sure you publish well-written articles about things people care about. Make sure you use appropriate keywords again and repeat only 2% of the time. Post them on your own website as well whenever appropriate.

PPC Ads


Make sure you use very concise content in your PPC ads, and include a good keyword phrase people will search for.

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